Africa has an abundance of natural resources that are valuable but were previously not bankable due to lack of industrial information. Thus, smaller proprieties at a loss because they simply could not get the numbers to back them.
Agribusiness has become a point of growth for the African continent. Unfortunately, financial institutions are only getting into the game as the increase in BIG data analytics improves. John Deere Financial Sub-Sahara Africa was cited as stating that the institution was seeing the effect of accessibility to information has a considerably effected admittance to financing. Resulting in increased evidence of success and under what criteria may the business be graded on. Most financial institutes prefer a partner approach to start-ups and like the idea of being able to predict their partner. BIG data has offered an opportunity to Agribusinesses through connectivity; making Agribusiness partners credible because they are “visible” to the general.
The Agribusinesses to become more attractive due to the accessibility of information that allows justification of investment in addition to an innovative opportunity for fanciers as the industry develops independently from the traditional definitions. This presents a growth to companies that impacted by the sector directly and indirectly. Increasing the potential of companies like PalletBiz Southern Africa.